Fitthree is a personalized nutrition company located in Singapore - Asia that offers ready-to-eat healthy foods, they are customized for each diet, taste and lifestyle.

The "Three" in its name reflects the three main diet macros, which are proteins, carbohydrates and fats, and symbolizes the three meals of the day (breakfast, lunch and dinner), while "Fit" represents the natural and healthy products that the company offers. With this in mind, the typography has two thicknesses, with the Bold style in "Fit" and Regular in "Three", precisely to highlight these two words with important meanings.