Life Street is a commercial and entertainment complex located in Ganjan Life, in Iraq. A street with gardens, parks, public art, murals, cafes, restaurants, shops, and more, the brand name was created based on this.

To represent the brand concept, a minimalist symbol with elements that evoke life, receptivity, and well-being was created, such as: light, sun, moon, door, and security. A pattern was also created to represent Life Street from above, with various streets and businesses.